We spend 94% of our income on charitable activities – directly protecting threatened species and ecosystems. The remaining 6% is spent on raising funds, allowing us to sustain and grow the scale of our conservation work – and for every £1 spent on fundraising, we receive £11.97 back on average.
One of FFI’s distinguishing values is that we constantly look to use your donations in the most efficient way. We do this by only working where we know we can make a difference.
We also encourage donors to give unrestricted donations, which means we can spend them where the need is greatest.